Tools

Marketing

Free marketing utilities — UTM builders, CPM/CPC/ROAS calculators, headline scoring, SERP and Open Graph previews, A/B test significance.

Click-through rate from clicks and impressions, plus implied click cost.

Convert between cost per thousand impressions, cost per click and cost per acquisition.

Return on ad spend, ROI, and reverse target spend.

Single-step rate or full funnel breakdown across up to five stages.

Two-proportion z-test for split tests, with p-value, lift and confidence verdict.

Score a headline 0–100 on length, balance, power words and emotional pull.

See how your title, URL and meta description will look in Google search — desktop and mobile.

Count hashtags and check platform limits in one go.

Engagement rate by followers, reach or impressions — with platform benchmarks.

Customer acquisition cost, lifetime value, the ratio between them, and payback period.